Online users
???: Message   

“The AR-15 is the most popular rifle in America. Ban it,” [Marc Benioff] wrote. (Benioff is co-chief executive of e-commerce software giant Salesforce®.)
Post Reply   Forum

Posted by: TEEBONE ®

05/31/2019, 10:00:20

Author Profile Mail author Edit

Tech giant brings software to a gun fight

By Jay Greene
7-9 minutes

Business-software giant Salesforce instituted a new policy barring retail customers from using its technology to sell semiautomatic weapons and some other firearms.

Rifles for sale at a Virginia store. (JIM WATSON/AFP/Getty Images)

Jay Greene

Reporter focused on technology coverage in the Pacific Northwest

SAN FRANCISCO — On its website, touts retailer Camping World as a leading customer of its business software, highlighting its use of products to help sales staff move product. A Camping World executive is even quoted calling Salesforce’s software “magic.”

But behind the scenes in recent weeks, the Silicon Valley tech giant has delivered a different message to gun-selling retailers such as Camping World: Stop selling military-style rifles, or stop using our software.

The pressure Salesforce is exerting on those retailers — barring them from using its technology to market products, manage customer service operations and fulfill orders — puts them in a difficult position. Camping World, for example, spends more than $1 million a year on Salesforce’s e-commerce software, according to one analyst estimate. Switching to another provider now could cost the company double that to migrate data, reconfigure systems and retrain employees.


Democrats wouldn't buy a clue if it was government subsidized.

Post Reply | Recommend | Alert   Previous | Next | Current page